A brand is like a machine in that it has a lot of little parts that make the whole. If you forget some parts or use the wrong parts, your brand machine may not work as effectively. So I've put together all the parts we've designed for your new brand identity in one easy to find place.

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BRAND STYLE GUIDE

This is Wander and Soul's beautiful new Brand Style Guide. A simple reminder of the parts that make up your brand identity. You can print this out or use this in any way you like.

Brand Style Guide
Brand Style Guide  |  PNG
Brand Style Guide  |  PDF


FONTS

I can't give you these fonts unfortunately, but if you want to know where to find them to purchase or use them for yourself, here's where you can get them!

Trajan Pro 3 by Adobe - get it here
Storyteller Sans by My Creative Land - get it here


COLOUR PALETTE

Grey
HEX: #414042
CMYK: 68% 62% 58% 46%
RGB: 65, 64, 66

Black
HEX: #000000
CMYK: 75% 68% 67% 90%
RGB: 0, 0, 0

Crimson
HEX: #BE1E2D
CMYK: 18% 100% 91% 8%
RGB: 190, 30, 45

White
HEX: #FFFFFF
CMYK: 0% 0% 0% 0%
RGB: 255, 255, 255


IMPORTANT NOTE:
Although this Page will be held indefinitely as a resource for you, we recommend you download and make copies of all your files within 30 days as we cannot guarantee the information will be retained forever and we'd hate for you to lose anything!!